Monthly Archives: May 2020

Is Your Landscape Company Financially Accountable?

Panoramic image, Man hand holding piggy bank on wood table. Save money and financial investment

Financial accountability doesn’t need to be a bad word. The definition of accountability means to calculate or give an accounting of. With good people on board, you merely need a process for  taking an account of the situation, then making decisions based on that. In the past week I have worked with three different landscape …

Episode #154 – The Magic of Zingerman’s and the Art of Diversification


Paul Saginaw is the co-founder of Zingerman’s, a highly diversified food enterprise known for its innovative high-end service and out-of-the-box management practices.

Paul and Jeffrey discuss what makes Zingerman’s truly unique, and how other business owners (in the green industry) can copy and learn from the Zingerman’s model. Paul shares his current struggles and how he is pivoting. He tells all and doesn’t hold back!

Zingerman’s started as 1300 square feet of combined restaurant and specialty food retail space, run solely by Paul, his partner Ari and two employees. The Zingerman’s Community of Businesses now has 23 partners, employs over 750 people and generates over $60 million in annual sales from ten separate businesses: Zingerman’s Delicatessen (including Zingerman’s Catering), Zingerman’s Mail Order, Zingerman’s Bakehouse, Zingerman’s Training Inc., Zingerman’s Coffee Company, Zingerman’s Roadhouse, Zingerman’s Creamery, Zingerman’s Candy Manufactory, Zingerman’s Corn Man Farms, and Miss Kim.

Paul believes that he has been successful in spite of the fact that he has limited natural talent and abilities.  He believes that the only real limitations are a lack of vision.


You Have Two Options To Grow Your Landscape Business This Year

person walking forward

Has it felt like a roller coaster to you these past two months?  Every day there is a myriad of updates on what you can and can’t do.  It’s all critical information, but the real purpose of your business goes far beyond this crazy back and forth. Your company’s main purpose is to fill market needs and make your clients’ lives …

Episode #153 – Staying Small While Scaling to $200M+ with Phil Key

jeffrey scott and phil key

Phil Key, President and Partner of Ruppert Landscape, and board member of the National Association of Landscape Professionals, has a unique impact on our industry.

Phil started working part-time at Ruppert Landscape when he was 15, and full time for over 22 years with 30+ years industry experience. He and Jeffrey Scott discuss what makes Ruppert so successful, how the new normal is impacting Ruppert Landscape, and what strategies they have put in place to continue their growth curve.

Phil also shares his biggest professional regret and his biggest business challenge.

Ruppert Landscape is a giant in the industry, doubling from $110M to $210M over the last five years.


Become Your Employees Favorite Radio Station

radio on air sign

Over the past two months, I have been coaching leaders on how to inoculate themselves from the predictable bad news. Your employees need the same. If you have watched my videos you have heard me talk about becoming a radio station  for your employees. They hear so much bad and confusing news…they need a constant source …

Why Thinking Local Is Critical To Your Recovery

3D illustration of two rubber stamps with words global and local over kraft paper background, Concept of consumption

After much research and deep discussion with contractors everywhere I have developed a more nuanced economic projection for you. Two key factors will drive the economy. The first is based on how this virus plays out. To gain a better understanding of the pandemic, I researched the “source” information that all experts are looking to …

Episode #152 – Growing Commercial Maintenance with Bob Grover


As a true industry leader, Bob Grover, CEO of Pacific Landscape Management has built a business that is one of the fastest growing  privately owned companies in Portland, OR.

Jeffrey Scott and Bob Grover discuss how his company is responding to Covid-19, his predictions for the next 24 months, and what his long term strategies are for growth and innovation in the green industry. Bob shares a few business secrets that will intrigue the listeners. He is a passionate outdoorsman and sustainability remains one of his key goals.

Since starting PLM back in 2001, this is not the first crisis that Bob and his team are dealing with. They strived and succeeded in becoming a debt free company since the last economic downturn in order to be ready for any economy.