Using Gross Profit Vs Net Profit — Which Is Better To Monitor?

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profit margin graph

Imagine if you enjoyed a 65% gross margin but still had trouble achieving double-digit net profit margins. A contracting friend of mine is in this predicament due to his overhead structure and mix of services. He does an excellent job of attracting clients and making sales; he has not scaled his operations to the point …

Episode #159 – The Future of Landscaping With Economist Dr. Charlie Hall

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Jeffrey Scott and Economist Dr. Charlie Hall

Dr. Charlie Hall is THE top economist in the Green Industry. He is a passionate speaker on all things green (money and plants).

In this podcast, we discuss economic trends, the future of landscaping, the impact of the elections and the under utilized benefits of landscaping in marketing.

Having grown up in the industry, on a nursery in Western North Carolina, Dr. Hall is a professor in the Department of Horticultural Science at Texas A&M University. He has degrees in landscape design, economics and horticulture, and is the single most influential economist on our industry.

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What My New Dentist Can Teach You About Great Customer Service

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happy teeth at dentist office

What if your client services were truly mind-blowingly different from your competition? My new dentist in New Orleans offers exactly such a service, and it’s one that everyone can learn from. In 2019, my wife and I moved out of Connecticut down to New Orleans. In many ways, we had to start life over. The hardest part was rebuilding …

Episode #158 – Building A Multi-Ownership Team With Shawn Edwards

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jeffrey scott podcast with shawn edwards

Join Shawn Edwards, President of A+ Lawn and Landscape in Des Moines, Iowa and Jeffrey Scott for a conversation on building a highly-diversified, high-profit landscape business.

Shawn is a serial entrepreneur, likes to work hard and play hard, and has enjoyed success in multiple industries.

Shawn and his team (including 4 other minority owner/managers) have built up a unique, profitable business model, with a dedication to quality, customer service and scaling their business. They serve both residential and commercial customers with an extensive range of services which makes A+ Lawn and Landscape a dominant player in their market.

A+ Lawn and Landscape will be the host of Jeffrey’s August 2020 Summer Growth Summit

 

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A Success Story in These Challenging Times

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What I find most strange about this year, is how well many of my clients (lawn and landscape business owners) are doing. Here is one story that will show you how to take adverse circumstances (lemons) and making wonderful lemonade. This great example is from Planted Earth Landscaping, in Maryland. Chris Vedrani, CEO and co-owner of this …

Episode #157 – The Power of Peer Accountability

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Is joining a peer group the right move for you? Join Jeffrey Scott and three inspirational landscape business owners, to explore the value and impact of peer groups on their business and lives.

Seneca Hull, Franz Witte Contracting, ID;  Paul Reder, Reder Landscaping, MI; and Greg Wildeboer, Whispering Pines Landscaping, ON

As long time members of Jeffrey’s community, we discuss topics related to trust, accountability, empowerment and change management. We also cover how peer group sharing and accountability can help you create a supremely stronger team and culture, better systems, stronger profitable growth, and more fun as a business owner.

We talk about some of the key decisions and important aha’s that changed the course of their business, and how they have accelerated their growth based on the wisdom of being long time members of Jeffrey’s Leader’s Edge peer groups.

 

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Seven Predictions on Where The Green Industry is Going

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How confident are you in the future, in these times of change?  It is my responsibly to bring you insight into where the landscape industry, market, and economy are headed.  To do this, I plugged myself into many different networks.  The biggest is within my own community of landscape professionals. It is quite active, discussing trends …

The Pros and Cons of Landscape Design-Build

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pros and cons list

Running a design-build business is a double-edged sword. There are big pluses and equally big minuses to owning such a business. The pros are growth and opportunity, and the cons will kill your fortunes if you aren’t careful. In the past two weeks I have spoken with three clients in my community, and one new …

Episode #156 – Why Growing to $20M (But Not $40M) Makes Sense

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Jim and Jeffrey Podcast

Jim McCutcheon, CEO of Highgrove Partners, Atlanta, GA (200 employees, $20M in revenue) is widely regarded as a landscape industry expert and a dynamic pioneer.

Besides his landscape firm, Jim and his wife Erin started Copiana, an organization that brings local food production to people and places.  It’s a unique business model exposing people to the joys of growing and building a sustainable food chain.

Jeffrey and Jim talk about both companies, his leadership team, people strategy, how bragging rights will get you into trouble, and why he temporarily shrank his business.

Jim is active nationally as well as locally in the landscape industry. His passion comes through in our discussions.

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Increasing the Value of Your Landscape Business

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diverse assortment of doughnuts

I read something quite interesting in Forbes Magazine that will help you grow the value of your business. Back in 2018 Forbes published the results of a study that showed that companies with “diverse” leadership were more innovative and grew faster! They looked at 1700 different companies across 8 different countries, with varying industries and …