I recently joined Kyle Hunt on his “Remodelers On The Rise” podcast for a conversation that got me thinking—the link is below.

He focuses on high-end remodelers.

At first glance, remodelers and landscapers look like two different industries.

One works inside the home. The other works outside.

One builds indoor kitchens, additions, and living spaces. The other builds outdoor gardens and environments.

But at the high end, they are playing almost the exact same game.

(Note: if you are in the commercial segment, pay attention if you also want to raise your standards of operation.)

High-end landscapers and high-end remodelers both sell trust, taste, transformation, and risk reduction.

They are not simply selling labor, materials, plants, stone, cabinets, or fixtures. They are selling a better way to live.

High-end residential clients are emotionally invested.

They care about beauty, comfort, pride, status, family, entertaining, and how their home feels when the work is done.

That means the client experience matters just as much as the finished product.

In this podcast, “Building a High-End Client Experience,” Kyle and I talked about what these two industries have in common—and what we can learn from each other.

We dug into premium positioning, client expectations, communication, design-build handoffs, change orders, jobsite professionalism, and why scaling a high-end business without diluting quality is one of the toughest leadership challenges.

My biggest takeaway:

At the high end, craftsmanship gets you noticed.

But fine-tuned systems, communication, and leadership are what get you referred and allow you to grow profitably.

If you serve high-end clients—or want to—this conversation will give you plenty to think about.

Regards,
Jeffrey!