Fast Growth Companies Have This in Common

May 3, 2021 | Growth Tips, Training

There is one thing that fast-growth companies have in common: they are always contemplating their next critical hire.

A common question I hear regarding new hires, “Which comes first, the growth to support the new critical hire, or do we make the critical hire first and then grow?”

The answer for me is clear. A strong hire will help create and speed up the growth and make you money, whereas a weak hire will cost you money.

This came into focus last week as I talked with a few landscape business owners across the country, and the issues were all similar, needing a critical hire to free up their time and unleash the company’s next step of growth.

Curious as to what fast growth companies have in common? They are always contemplating their next critical hire. Click To Tweet


Here is a case in point:

Brian Link, a client and friend from Illinois, had been struggling with his growth. He didn’t have sufficient production leadership needed for both his landscape and his snow business. Thus he was always being sucked into the details. It had become so frustrating he was even pondering the idea of quitting the snow business altogether.

Brian could feel the pain, but after discussions, he realized he needed to make a bigger decision in order to hire a top-notch manager.

What does it take to hire a superstar in a tight market? 

For Brian, the following worked:

  • Looking outside the industry for the right talent.
  • Spending more money on the pay package to get a higher-level person.
  • Fashioning a unique bonus tied to the snow business.
  • Taking the time and determination to find the right person, not settling or giving up.

Not only did Brian find a great production leader, but he now loves snow again. It’s amazing how quickly hate turns to love.

The investment in a critical position is peanuts compared to the growth and freedom it will bring you.

Growth is a series of critical new hires.

Now that Brian has production leadership figured out, he has to think about his next critical hire. Growth is a series of key hires, be it in operations, sales or administration.

In this economy however, you could argue that because hiring labor and foremen is so difficult right now, one should just focus on hiring for those positions.

To that, I answer “No”…

You can’t do it all yourself. And you can’t stay focused only on today’s challenges. You have to keep one eye looking to the future.

If recruiting is so difficult, then your next critical hire should be a recruiting-focused HR person.

Keep making big decisions to keep moving forward.

Your Challenge

Planning for tomorrow’s growth today.

Once you develop stability and momentum, you become constrained by the strength and talent of your leadership.

Figure out your next critical hire, and get after it.

And for those constrained by lack of foremen and labor, your bigger need may be a leader who can recruit, train and develop your workforce.

You have heard me say for years Always Be Hiring.

Now I am saying, “Always Be Hiring Your Next Critical Position”