The Ultimate
Landscape CEO
With 
Episode #167 – Hiring a COO and CEO with George Tucker
George Tucker is owner of LanDesign in MO. Founded in 2002, it is one of the most progressive, well-known green industry businesses in the St. Louis region specializing in commercial and residential landscape projects with a services arm and a new irrigation division....
Episode #166 – Economic Predictions For 2021 With Economist Dr. Charlie Hall
Dr. Charlie Hall is the top economist in the Green Industry. He is a passionate speaker on all things green (money and plants.) Growing up in the industry on a nursery in Western North Carolina, Dr. Hall currently is a professor in the Department of Horticultural...
Episode #165 – Live a Culture of Excellence; Pillar 2 from “Become A Destination Company®”
This is the second pillar from Jeffrey Scott’s book, Become a Destination Company®. A Roadmap to Attract, Motivate, and Retain Great Employees. Live a Culture of Excellence In this episode, Jeffrey will show you what you need to do as a company to create a Culture of...
Episode #164 – Two Brothers Grow Residential Firm To $30M and 6 Branches with Kevin McHale
Kevin McHale is the President and co-owner of McHale Landscape Design, MD. He started the business with his brother 40 years ago. Now, it is a $30M residential business with 300 employees spread over 6 locations. McHale's business is unique for three reasons: A...
Episode #163 Vision Is An Action Verb; Pillar 1 from “Become A Destination Company®”
This is the first pillar from Jeffrey Scott’s book, Become a Destination Company®. A Roadmap to Attract, Motivate and Retain Great Employees. Nurture Your Company By Making Vision an Action Verb. In this episode, Jeffrey explains why attracting, motivating, focusing,...
Episode #162 – Growing to $100M “Three Million at a Time” with Teddy Russell
Teddy Russell, owner, and CEO of Russell Landscape Group, based in Atlanta, runs a $40M company with 8 locations and 465 employees. He is the second-generation owner of a fabulous, southeastern enterprise growing with the growth goal of $100M. Teddy has made growth...
Episode #161 Building a Driven, Caring $30M+ Company with Jason Craven
Jason Craven has built a mega-successful company (Southern Botanical) in the heart of Texas. At 12 years old, he started mowing lawns to earn money for a new bicycle. In 1995, he turned this endeavor into a company that includes 280+ team members who share the same...
Episode #160 – Building An Effective Sales Team with Paul Reder
Paul Reder is the President, CFO, and Marketing Manager of Reder Landscaping. He owns this business along with his two brothers, Dave and Mike. He started working for the business as a teenager back in the seventies, mowing lawns and working the nursery. The big...
Episode #159 – The Future of Landscaping With Economist Dr. Charlie Hall
Dr. Charlie Hall is THE top economist in the Green Industry. He is a passionate speaker on all things green (money and plants). In this podcast, we discuss economic trends, the future of landscaping, the impact of the elections and the under utilized benefits of...
Episode #158 – Building A Multi-Ownership Team With Shawn Edwards
Join Shawn Edwards, President of A+ Lawn and Landscape in Des Moines, Iowa and Jeffrey Scott for a conversation on building a highly-diversified, high-profit landscape business. Shawn is a serial entrepreneur, likes to work hard and play hard, and has enjoyed success...
