Category Archives: Leadership

Stop Working Below Your Pay Grade

Hand Of Man Reaching For Red Ladder Leading To A Blue Sky. Development motivation Career Growth Concept

As a successful landscape business entrepreneur, you need to stop working below your pay grade. In order to grow, focus on the $200/hr and the $2,000/hr work, and start delegating the $20/hr and $50/hr work.  There are four levels of work you need to familiarize yourself with. The first two levels are where business owners …

A Unique Strategy For Building Employee Morale: Using Camaraderie, Caring & Food

Front View of Homestead Landscaping

How do you build employee morale, and turn it into a competitive advantage, where your employees fight for your company and brag about working for you? Sometimes it’s the pay, and sometimes it’s the perks you offer. But sometimes it’s the love you show. The following story is going to inspire you to do more. …

Casting A Compelling Vision Is The Key To Growth


Have you shared a vision that is so compelling that your team jumps out of bed every morning and runs into work? Do you even know what a compelling vision looks like? Last week, I was Zooming with a coaching client, Almora Hudson, the owner of a second-generation landscape firm in Northern California. They have grown far beyond the …

Don’t Wait Until The End Of Life To Define Your Legacy

passing on legacy

We think about legacy as we get older, but that is often too late. When you get to an age where it’s time to transition your business, you will need to have already thought through many things, including your professional legacy. This was brought home this past week with the passing of a Supreme Court Justice, …

What Can You Learn From Rubbing Shoulders With Highly Motivated Peers?


Last week, one of my long term peer groups met with me via Zoom and shared some extremely useful tips (below). Some of them had doubts that a Zoom meeting could be productive and inspiring, but by the end of it, everyone was jazzed. My friend Jason Craven, CEO of the $30M business Southern Botanical, was a guest speaker …

What Goals Should You Focus on During the Home Stretch?

Woman crossing Finishing Line

It has been a long, tiresome year, where many people’s goals simply went out the window. Some of you are ready for Xmas break already! We will get there soon enough, but first, let’s recalibrate what needs to get done this fall. Barney Naylor, President of Naylor Landscape Management, shared this with me two weeks …

Eleven Learning Points From Frank, Shawn, and the Summer Growth Summit

Jeffrey Scott, Frank Mariani, Frank Mariani Jr, Shawn Edwards

For those of you who did not make it to our Summer Growth Summit, here is a sampling of the takeaways — eleven points to inspire and guide you: 1. Profitability starts with pricing To earn a 20% net profit, you have to charge out your labor at an ample hourly rate. Frank Mariani shared …

How To Have An Even Bigger Impact In Your Community

hands holding soil and plants

Some landscape, lawn, or irrigation entrepreneurs relish their ability to make a large impact on their local community. If that’s you, I am going to show you two ways you can have an even bigger impact – by turning small ripples into a tidal wave.  Years ago, I met the current President of the National Association of …

The Secret To Reducing Stress And Increasing Joy At Work (And In Life)

Volunteers serving food to people indoors

During this crazy and challenging year, everyone could use more kindness in their life. The ongoing uncertainty of COVID seems to be hammering away at people’s feelings of well-being. Even the healthiest people I know are feeling the pressure of the constant changes. What can we do to compensate and stay refreshed and elevated? I …

Why Run Your Company With “Profit Centers”?

Businessmen and businesswomen joining hands in group meeting at multicultural office room showing teamwork, support and unity in business. Diversity workplace and corporate people working concept.

There is a debate going on in our industry — some say you should have a separate sales department and a separate production department. Others say you should set up your company as a collection of profit centers, where one person oversees both sales and production. (Some companies will have a mix of both, but …